Will Smith


Will’s personal mission is to help people figure out what they want and then make it as easy as possible for them to get it.

Most business owners want to build a profitable business that runs itself, but they don’t. Instead, they struggle for years, making little to no profit. This makes life hard for them and their people. Will believes this problem must be solved.

For more than 20 years, Will spent his professional career collaborating with the most talented minds in the HVAC industry to produce a field-tested coaching and training system that works.

As the VP of Business Development, Will leads a team of coaches dedicated to helping business owners win. “We change lives. We give you everything you need to know to build a business that runs itself, so you have the freedom to live the life you always wanted.”