What do you do when the phone isn't ringing in your HVAC business?
Do you feel the pain from a lack of cash flow in the shoulder months?
Learning how to implement an outbound calling strategy is important!
The purpose of CSR in a company is to book appointments and keep the techs busy. And that means year-round, even when the phones aren't ringing with demand calls.
So if the phone is not ringing because it is slow, that means they need to be dialing so that each week all appointment slots get filled.
Further, there are additional revenue opportunities with IAQ and other add-ons.
Most importantly, capturing them into your pipeline by selling a Maintenance Agreement will lead to even more equipment sales in the future.
That's a lot of opportunities!